He grew up in the darkest years of apartheid, when the white supremacist government ruled with an iron fist, when the police were always on a shooting and tear-gassing rampage, when it was a crime to be black and black life was a joke.
That was many years ago, but DJ SBU still carries his experiences with him, and he is in no hurry to forget his lowly beginnings. From being the hustler next door playing at weddings and parties for between R300 and R500, he has metamorphosed into a first-rate DJ, singer, and entrepreneur with mega paydays.
As a special dinner guest on Let’s Eat With Siphokazi, DJ SBU had observed: “Any black person when they’re doing well, they always have to think about where they are coming from. May we have love for our communities and families, as black people please.”
DJ SBU, who collaborated with Nigeria’s Patoranking for the single “VUM VUM,” and who has had tributes paid to him by Element Boys and Master Dee, is not one to hide his roots or lowly beginnings.
He recently shared his story on social of how he started on a non-paying shift at Y FM and remained there for two years until, one by one, doors began to open.
He wrote: “Never despise small beginnings. Decided to visit the old YFM building where millions of lives were changed including mine.
“I first visited this building over 70 times before I was hired. I would become one of the most hardest working youth in that building. Worked for almost 2 years with no cheque just serving paying my dues & learning. Being on air on the graveyard slot & doing stand-ins sometimes gave me an opportunity to get paying gigs playing in clubs & bashes”
Imagine having to visit a building 70 times before you being hired. DJ SBU, who recently had the indignity of seeing his image used as advert for a quack potion called “Spirulina,” can be considered a quintessential black man, resourceful, plucky and determined.
He has a clement side to him as well. Whereas several artistes, including Cassper Nyovest, had bashed singer EMTEE for collapsing while performing on stage, SJ SBU was among the few who encouraged him, saying, “We all make mistakes. You have sons to live for. I know fame is not an easy thing. Use this opportunity to change your life. You are king. Rise young soldier.”
It seems the most sensible about EMTEE’s accident. Or what do you think? You may drop your opinion in the comments section.
The post DJ SBU URGES BLACK PEOPLE NEVER TO FORGET THE ROOTS appeared first on Jupixyblog.
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